議員轟悠遊付使用率0.1% 一卡通結合LINE - 行動支付
By Quintina
at 2020-05-03T02:16
at 2020-05-03T02:16
Table of Contents
恩 我上星期總算成功開通了悠遊付
解掉任務 回饋金應該可以拿到了
然後雖然悠遊付現在階段真的很沒鳥用
但說穿了 在我旁觀者來看 實際上就是有人以別人的失敗為快樂
見獵心喜而已 說句公道話 一開始本來就沒有很需要進入電支混水一戰
觀點和原因 我下面這篇說得很清楚
https://www.ptt.cc/bbs/Gossiping/M.1559143994.A.834.html
市場早就飽和了 註定被邊緣化的東西
這個東西就是這樣 先酸你怎麼不像一卡通進入電支 (趕快推柯p自殺)
等進入電支後 再拿這個幾乎註定失敗的東西繼續酸
只能說中計 這東西應該會被酸到任期結束
要怎麼能成功呢? 我是不知道悠遊付有沒有本錢這樣玩拉
要市佔很簡單就不管初期盈虧大撒幣 (然後接著會說財務被虧空)
然後盡可能擴充支援連鎖店.超商.甚至百貨 繼續撒幣
把街口和linepay當初那招抄過來就是 但人家有錢這樣玩
而且這樣玩 我是不知道市議員會不會答應
但要進入電支市場 就是要比誰資本厚氣數長
用補貼戰這種暴力的方式把市佔搶回來 然後撐著等別家競爭倒閉
才會進入收割期 確定公股的公司可以這樣玩??
要市佔就是這樣套公式而已 但就算可以套這公式還是可以酸
實際上有賺錢嗎? 老實說linepay和街口的業務至今回收了沒
我是很大的問號
再來悠遊付正式開放到現 也才從大概三月下旬開始
人家linepay已經運作多久 初期店家也沒說很多好不好
都是一步一步來的 又不是變魔術
所以你是可以期待一個今年3月開始的悠遊付現在可以支援多少通路?
能用的店那麼少 還有0.1%的使用率? 已經讓我覺得很奇妙了
1個多月的時間 初期階段是能夠有多少市佔?
與其重新思考經營戰略,如何在市場中殺出重圍
不如思考經營定位 悠遊付的存在到底是為何而來?
以一個半公股性質的悠遊付重點應該是以服務市民.國民大眾前提下
維持一個永續經營吧? 發大財變成一個純商業導向的服務不是很奇怪?
linepay跟街口等非常單純就是民營商業導向 反正只要你有辦法銀彈充足
就靠補貼戰去打死對方 不管實質盈虧搶市戰 等著哪天收割
悠遊公司是這樣的本質?? 本質應該是能永續經營前提下盡量服務大眾才對吧.
那些議員根本就是看準了公股性質的根本比拚不過民間已深耕幾年的電支商
拼命酸 把整個發展帶到一個錯誤方向去 而且這方向也註定失敗繼續拿酸而已
其實像taiwanpay也是這樣一個例子
本質上官股性質的服務就不是在比拚啥發大財.市佔
而是至少在能夠永續經營前提下做更多服務
本來就不是拿來當發財工具的
台灣pay可以拿來當行動ATM 還免收錢 光這點別家任何APP就無法取代這個優勢服務
那悠遊付呢? 我覺得之前那套台北PAY可以整合過去拉
然後拿夠用信用卡自動加值的也不多 連結悠遊卡和帳戶自動加值
讓沒辦法拿聯名卡的人也有一個管道自動加值也不錯啊
後續再繼續跟市民服務整合 要有自己一個定位才對
沒有找一個合適的定位 跟著別家電支廝殺自討苦吃而已
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